IT Ways CRM - Real Estate CRM Software for Agents, Developers & Builders

IT Ways CRM Solves Every Backend Bottleneck With Modular Components

A scalable CRM solution engineered for tech teams in the real estate domain.

Lead Auto-Capture

Smart ingestion, dynamic routing, real-time engagement

Integrate lead capture from WhatsApp, Facebook, Housing.com, and other platforms via APIs
Auto-tag leads by source, behavior signals, and urgency for faster triage
Route leads intelligently using logic based on geo-data, agent availability, and skill sets
Enable direct WhatsApp messaging through CRM with webhook-based triggers
Sync Facebook Lead Ads instantly with your CRM using secure endpoints

Project Manager

Centralized control, smart tracking, seamless deployment

Manage property listings with HD media, virtual tour embeds, and metadata tagging
Track engagement with built-in analytics and lead interaction logs
Integrate listings with websites and portals via embeddable widgets or APIs
Update visibility, availability, and status dynamically through backend controls
Assign listings using role-based permissions and agent-level access protocols

Follow-Up Scheduler

Automated nudges, smart planning, proactive engagement

Schedule lead interactions with rule-based reminders and recurrence logic
Build smart daily workflows using task filters and priority flags
Organize follow-ups with tagging, status tracking, and planner views
Trigger automated outreach via email, SMS, or WhatsApp using API hooks
Receive instant alerts for overdue tasks and high-value lead activity

Deal Tracker

Pipeline visibility, automated calculations, real-time updates

Visualize deals by stage, agent, and performance metrics via dashboard APIs
Auto-calculate commissions, payouts, and deal values with configurable logic
Export deal summaries in PDF/CSV formats for client sharing or internal audits
Assign and monitor deals by user roles, team hierarchy, or custom filters
Receive instant alerts on status changes, stalled progress, or deal milestones

Responsive CRM – Mobile, Tablet & Desktop Ready

Manage clients, listings & deals from mobile

Work from anywhere with full CRM access on mobile
Send follow-ups via WhatsApp directly from the app
Stay in sync across mobile, desktop & tablet in real time
Get instant push notifications for leads, tasks & updates
Capture site visit feedback, notes & documents on the go

Client History

Unified timeline, smart suggestions, personalized engagement

Access full interaction logs—calls, messages, visits, and feedback via unified APIs
Auto-suggest listings using preference-based recommendation algorithms
Generate and send personalized property decks with dynamic content modules
Track multi-channel communication in one dashboard using integration hooks
Use historical data to trigger contextual follow-ups and tailored offers

WhatsApp Panel

Native messaging, smart automation, data-powered engagement

Send property updates, brochures, and alerts via WhatsApp using messaging APIs
Track delivery status and read receipts for optimized follow-up timing
Manage client chats and queries directly within the CRM interface
Automate replies and quick responses with rule-based templates
Personalize conversations using CRM-synced client profiles and preferences

Facebook Integration

Automated sync, smart segmentation, performance insights

Auto-sync Facebook Lead Ads into your CRM using secure API endpoints
Track lead engagement and conversion metrics from ad campaigns
Segment leads by interaction type, interest level, and campaign source
Trigger targeted follow-up workflows tailored to Facebook lead behavior
Analyze ROI with detailed performance reports and attribution tracking

CRM Solutions for Every Real Estate Professional

Tailored CRM solutions designed for different roles in real estate industry

For Real Estate Agents

Manage client relationships, track property showings, and close more deals with our agent-focused CRM features.

Client contact management
Property matching algorithms
Commission tracking
Site visit scheduling
Deal pipeline management

Learn more

For Developers

Manage multiple projects, track pre-sales, handle bookings, and monitor construction progress efficiently.

Project lifecycle management
Pre-sales & booking management
Payment tracking
Construction milestone tracking
Investor relationship management

For Builders

Streamline construction projects, manage vendor relationships, and handle client communications effectively.

Vendor management system
Material procurement tracking
Quality control management
Timeline & budget tracking
Client progress updates

Learn More

Plan	Monthly	Yearly	Savings	Features
standard	₹2,499	₹23,999	₹6,000 (2 month free)	CRM includes Lead Management Project listing All integrations Your logo branding with white label Unlimited users Basic Support
Premium Most Popular	₹3,499	₹32,999	₹9,000 (2.5 month free)	All Starter Features WhatsApp automation WhatsApp chat bot Your logo branding with white label Unlimited users Support
Enterprise	₹4,999	₹47,999	₹12,000 (3 month free)	All pro + Website with SEO Integration with CRM Your Logo & Branding (White Label) Unlimited Users Support

Frequently Asked Questions

Find answers to common questions about IT Ways CRM

Yes. IT Ways CRM lets you manage multiple developments with dedicated dashboards, phase-wise inventory tracking, and timeline-based alerts—ideal for large-scale or multi-phase projects.

You can automate site visit bookings, assign sales reps, and trigger follow-up sequences post-visit. The system logs every interaction, ensuring no lead falls through the cracks.

Absolutely. Track unit availability, pricing, status (booked, hold, sold), and even customize views by tower, floor, or configuration. Real-time updates keep your sales team aligned.

Yes. IT Ways CRM provides role-based dashboards, activity logs, and conversion metrics—so you can evaluate sales reps, channel partners, and site teams across all projects.

It does. Leads are auto-tagged by project, source (Facebook, Google, referrals), and interest level. You can run targeted campaigns and analyze which channels drive the most bookings.

IT Ways CRM — Built for Developers Who Build Real Estate Solutions

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